What is Affiliate Marketing in India 2023

What is Affiliate Marketing in India? Explore this exciting online income avenue and boost your earnings today.

Welcome to the world of affiliate marketing in india. If you’re looking to explore the realm of affiliate marketing in India, you’ve come to the right place. Affiliate marketing presents a tremendous opportunity for Indian digital entrepreneurs to earn substantial income online. By promoting brands and driving sales through your website or social media, you can generate lakh rupees in commission.

What is Affiliate Marketing in India
What is Affiliate Marketing in India ?


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What is Affiliate Marketing in India?

Affiliate marketing is a great way to earn money online in India, especially if you have a strong online presence and can attract an audience interested in the products or services you’re promoting.

Affiliate Marketing in India is when you partner with a company to promote their products or services. Here’s a step-by-step guide:

Choose a Niche: Decide what kind of products or services you want to promote. It could be anything from fashion to technology.

Find Affiliate Programs: Look for companies that have affiliate programs. Many big companies in India offer these, like Amazon, Flipkart, or various e-commerce websites.

Sign Up: Join their affiliate program. You’ll get a unique affiliate link that tracks your sales.

Promote: Share your affiliate link on your website, blog, social media, or through email marketing. The goal is to get people to click on your link.

Earn Commissions: When someone clicks your link and makes a purchase, you earn a commission. Commissions vary based on the product and company.

Track Your Performance: Most affiliate programs provide dashboards where you can see how many people clicked your link and how much you’ve earned.

Receive Payments: Once you reach a certain earnings threshold, you can get paid. Payments can be through bank transfer or checks.

Repeat and Scale: Keep promoting products and scaling your efforts to increase your earnings.

Start Affiliate Marketing in India

Let’s begin by understanding the basics of affiliate marketing.

Affiliate marketing is a performance-based marketing strategy where individuals, known as affiliates, promote products or services of businesses and earn a commission for every sale or action generated through their efforts. It’s a win-win for both affiliates and businesses.

Here is a detailed guide to launching a successful affiliate marketing business in India:

Choose a Profitable Niche

  • Research high-potential niche markets relevant to Indian consumers like fashion, beauty, parenting, fitness, food, technology, etc.
  • Consider competition levels, ease of entry, and profitability when selecting your niche.
  • Ideally, pick a niche you have expertise in or are personally passionate about.
What is Affiliate Marketing
What is Affiliate Marketing in India

Sign Up for Top Affiliate Marketing Networks in India

  • Join leading affiliate programs like Amazon Associates, Flipkart, Myntra, Nykaa, etc.
  • Focus on just 2-3 programs in your niche with the best commission rates and brand fit.

Explore different affiliate programs and choose the ones that align with your niche.

Key Factors to Consider:

  • Commission rates
  • Product Quality
  • Payment methods
  • Affiliate support

Also read:

10 Best Websites to Get Paid to Write a Blog Post

Build Your Affiliate Website

  • Your own site is key for driving qualified traffic at scale in India.
  • Purchase a quality domain name and web hosting optimized for India.
  • Use WordPress and focus content around your niche – reviews, buying guides, tips, etc.

Steps to Build Your Website:

  1. Choose a domain name
  2. Select a reliable hosting provider (Hostinger etc.)
  3. Design an appealing website
  4. Create valuable content
Affiliate Marketing
Affiliate Marketing

Create Engaging Content

  • Blog posts, videos, email newsletters – create content regularly that engages Indian audiences.
  • Focus on addressing pain points, questions, and interests related to your niche.
  • Naturally, promote relevant affiliate offers within the content.

Content Creation Tips:

  • Write informative articles
  • Use SEO-friendly keywords
  • Include compelling visuals
  • Solve your audience’s problems

Choose the Right Promotion Strategies

  • Leverage SEO to rank high in Indian Google search results – free but slow.
  • Use Facebook and Instagram ads targeted at Indian demographics.
  • Build email lists and retain audiences.
  • Leverage trending platforms like YouTube, ShareChat, etc.

Track Links and Conversions

  • Install affiliate platform tracking cookies to monitor sales.
  • Use URL shorteners and analytics to track traffic sources.
  • Measure clicks, conversions, ROI, etc. to optimize performance.

Tools for Tracking:

  • Google Analytics
  • Affiliate tracking software

Provide Excellent Service

  • Build trust by providing honest, helpful advice tailored to Indian consumers.
  • Personally review and test products before recommending them.
  • Disclose affiliate relationships clearly. Do not overly hype products.
  • Promptly respond to reader emails and comments.

Persist and Have Patience

  • It takes time and effort to build an audience and earn commission in India.
  • Stick with it, continue learning, and regularly add content.
  • Diversify income – don’t rely solely on affiliate earnings initially.
  • With consistency, affiliate marketing can become a significant source of income.

Maximize Earnings

  • Promote additional offers beyond affiliate programs – CPA, lead gen, etc.
  • Monetize your website through ads – Google AdSense etc.
  • Sell your own products or services to supplement affiliate income.
  • Outsource content creation to scale faster.

Affiliate website in India

Here are some of the most popular affiliate websites in India:

  • Amazon Associates
  • Flipkart Affiliate
  • vCommission
  • Admitad
  • Rakuten Advertising
  • ClickBank
  • ShareASale
  • Cuelinks
  • ResellerClub
  • CJ Affiliate
  • Awin
  • Impact
  • Flexoffers
  • Partnerstack

These websites offer a wide range of affiliate programs, so you can find one that fits your niche and interests. Once you sign up for an affiliate program, you will be given a unique affiliate link for each product or service that you want to promote. When your visitors click on your affiliate links and make a purchase, you will earn a commission.

Here are some tips for choosing the best affiliate website in India:

  • Consider your niche and interests. What products or services do you know about and are passionate about? Choose an affiliate website that offers a wide range of programs in your niche.
  • Compare commission rates. Different affiliate websites offer different commission rates, so it is important to compare your options before choosing one.
  • Look for a reputable affiliate website. Choose an affiliate website that has a good reputation and a track record of paying its affiliates on time.
  • Read the terms and conditions carefully. Before signing up for an affiliate program, be sure to read the terms and conditions carefully. This will help you understand your rights and obligations as an affiliate.

Once you have chosen an affiliate website and signed up for some programs, you can start promoting your affiliate links to your website visitors. You can do this by creating blog posts, product reviews, and other content that is relevant to your niche. You can also promote your affiliate links on social media, in your email signature, and in other online forums and communities.

Affiliate marketing can be a great way to earn money online, but it is important to remember that it takes time and effort to build a successful affiliate website. Be patient and persistent, and you will eventually start to see results.


Any Indian has the potential to earn steady, substantial income through affiliate marketing. By picking the right niche, promoting relevant offers, creating stellar content, and building audience trust – you can begin generating affiliate commission in India. Start small, stay consistent, and keep growing. Affiliate marketing offers the freedom to earn lakh rupees doing what you love!


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FAQs about Starting Affiliate marketing in India

Q: What is affiliate marketing in India?

A: Affiliate marketing is a process where you promote products or services of other companies and earn a commission when someone purchases through your affiliate link.

Q: What are some good niches for affiliate marketing in India?

A: Some profitable niches for affiliate marketing in India include fashion, beauty, parenting, fitness, food, technology, personal finance, and more. Choose a niche you’re passionate about.

Q: Which are the top affiliate networks in India?

A: Some leading affiliate networks in India include Amazon Associates, Flipkart Affiliates, Myntra, Nykaa, Paytm, uCampaign, Lemonly, Affiliate+, and more.

Q: How much money can I make from affiliate marketing in India?

A: Income potential depends on effort and consistency. With time, affiliate marketing can generate steady commission earnings from thousands to lakhs of rupees per month.

Q: What is the best platform to create an affiliate website?

A: WordPress is the most popular and ideal platform for launching an affiliate website in India. Use a quality Indian hosting provider.

Q: How do I drive traffic to my affiliate site?

A: Choose SEO, social media marketing, email marketing, paid ads, collaborations, etc. to drive targeted Indian traffic to your affiliate site.

Q: How do I track affiliate conversions and sales?

A: Install affiliate platform tracking cookies, use URL shorteners, and leverage analytics to track traffic sources, and conversions and optimize performance.

Q: What mistakes should I avoid in affiliate marketing?

A: Don’t spam links, overhype products, neglect providing valuable content, choose the wrong niche or programs, fail to track data, etc.

Q: How much time does it take to see results?

A: It takes consistent time and effort – at least 6-12 months to begin seeing steady results from affiliate marketing in India. Be patient.


The information provided in this post is for educational purposes only. Affiliate marketing carries risk and requires substantial work. Results will vary based on effort and several other factors. We make no guarantees you will earn any amount by implementing the strategies suggested.

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